8 Mistakes to avoid when starting a wedding business

8 Mistakes to Avoid When Starting a Wedding Business

Posted Posted in Business Advice

After 10 years in the wedding industry, I’ve sure made my share of mistakes.  Some I could quickly recover from without (hopefully) many people noticing and others which cost me quite a hefty sum of money in one way or another.  They say one of the best ways to learn is to jump right in […]

13 Great Ways to Market Your Wedding Business for Free or Almost Free

13 Great Ways to Market Your Wedding Business For Free (or almost free)

Posted Posted in Marketing

Marketing your wedding business is the way to reach potential customers.  There’s no two ways about it – without suitable marketing, businesses are not businesses, they are hobbies that require a lot of money and don’t bring in much at all. Small start-up wedding businesses are often strapped for cash to spend on marketing and […]

Perfect wordpress themes for wedding businesses

Feminine WordPress Themes Perfect for a Wedding Business

Posted Posted in Branding / Website

Designing a website which is appealing to brides is super important as of course this is your first impression with your clients-to-be.  A lot of thought must be taken not only in your branding – logo, images etc but also in the overall design of your website. As the majority of the time it is […]

What’s your Unique Selling Point?

Posted Posted in Business Advice

You may have seen the term USP floating around as you read about building your business and may be asking what is a USP?  This is your “unique selling point” or “unique selling proposition” and it is what distinguishes you from your competition. The wedding industry is filled to the brim with businesses, with new […]